Because of the .com crash that occurred some years ago, many people are fearful about investing in domain names, because they don't believe that there is any money to be made anymore. However, this is not the case, as this crash is the primary reason why there are a multitude of websites now available to buy in online auctions.
In fact, finding profitable domains could never be easier than now, as there are many automated software programs that can be used to locate and appraise prospective names - the software programs can actually purchase available domain names, if you so choose.
A lot of people who invest in domains purchase expired versions and resell them for a profit. Expired domain names are basically pre-owned domains that have lapsed due to not being renewed or due to the previous owner losing interest. Typically, expired names become available about 45 days after they expire.
There are loads of names that reach their expiration prior to even being developed, and because of this, you cannot find them online. Most of these sites are owned by people who do not take care of the developing stages of the website and thus allow for their domain to "drop."
Perhaps the most ideal type of domain name to invest your money in is in a website that has reached its expiration, but is completely functional, and is still receiving search engine traffic. Larger websites such as this generally have many links to them and advertisements. If a new owner takes over an expired name and redirects the search engine traffic to the new website, this could allow the new owner to cash in on the current traffic trends.
It is fairly easy for you to participate in trying to flip domains for cash. There are many speculators and developers in the market doing this every day. It is best to attempt to locate an expired domain which is based on a new technological advancement or a popular fad.
Domain investors usually purchase expired domains for the sole purpose of taking advantage of the existing internet traffic. You could also purchase an expired domain and put up a mirror website. There are many ways that you could do this, as there are many aids available, which include easy website construction software, third-party merchant accounts, and e-mail auto responders.
Are you looking for more information on domain name and website flipping, or looking for a great system which will teach you the perfect blueprint for success in this industry? Tom Brandon has been in the business of flipping domain names and websites for over 5+ years. He is the creator of "How To Flip Domains For Cash" system, which teaches you how to flip domains for cash.
Monday, July 11, 2011
Domain Names - Create One That Helps Your Business Succeed
When your business is (or goes) online, your domain name is what makes that critical first impression. Get it right, and you'll find it easier to promote your business. Get it wrong and you could do damage to your online reputation.
Your domain should accomplish several things:
Clearly identify what your business or website is about.
Capture interest in visiting the website.
Help with search engine optimization.
Be easy to understand and remember.
Support your brand.
Let's go over each of these in a little more detail.
Clearly identify what your business or website is about
Many successful domain names are the same as the product promoted at that site. Others state what the product is about. Both of these strategies work well because the domain name helps the visitor understand what to expect before they even get there.
Capture interest in visiting the website
When someone sees your domain name, does it make them want to visit the site? Does the domain communicate a benefit that the Internet surfer wants to have? For example, if you sell widgets, then a domain like widgetsforconstruction.com clearly identifies what the widgets are for and will attract folks from the construction industry. Another good example might be costeffectivewidgets.com... this domain clearly states a benefit of the widgets... they are cost effective.
Help with search engine optimization (SEO)
If you can use keywords that your target market would use to look for what you have to offer in your domain, then your domain itself is helping out with SEO. For example, if someone would use the term "homemade pie" to look for your new book, then a domain such as janeshomemadepies.com would work really well to get search engine traffic.
Be easy to understand and remember
It is better to have a domain name that a person can remember and easily type into their browser than one that is clever but difficult to remember how to spell.
Also, you should keep an eye out for unintended meanings that might be lurking in the combination of letters. Take for example, choosespain.com. This domain can be read two ways: "chooses pain" or "choose Spain." The latter is the intended meaning.
Support your brand
Sometimes, you want your domain name to be more about your brand than about SEO or a specific product or service. For example, if you are an author, speaker or coach, your name would make a very good domain. Not only does it support your brand, but if someone is searching for you on the Internet by name, it also has your key words.
However, if you are not trying to brand your name, but instead are building a brand that you can later sell or bequeath to your children or grandchildren, you might go a different route and purchase a domain that describes your service.
Since your domain name will most likely be the first thing someone sees when they find your website in search results, it is important that it make a good first impression. Use these suggestions to help you make the best choice for you and your business.
If you would like to learn more about how to create an successful web presence, I recommend picking up a copy of my book, Home Sweet Home Page: The 5 Deadly Mistakes Authors, Speakers and Coaches Make with Their Website's Home Page and How to Fix Them! at.
Your domain should accomplish several things:
Clearly identify what your business or website is about.
Capture interest in visiting the website.
Help with search engine optimization.
Be easy to understand and remember.
Support your brand.
Let's go over each of these in a little more detail.
Clearly identify what your business or website is about
Many successful domain names are the same as the product promoted at that site. Others state what the product is about. Both of these strategies work well because the domain name helps the visitor understand what to expect before they even get there.
Capture interest in visiting the website
When someone sees your domain name, does it make them want to visit the site? Does the domain communicate a benefit that the Internet surfer wants to have? For example, if you sell widgets, then a domain like widgetsforconstruction.com clearly identifies what the widgets are for and will attract folks from the construction industry. Another good example might be costeffectivewidgets.com... this domain clearly states a benefit of the widgets... they are cost effective.
Help with search engine optimization (SEO)
If you can use keywords that your target market would use to look for what you have to offer in your domain, then your domain itself is helping out with SEO. For example, if someone would use the term "homemade pie" to look for your new book, then a domain such as janeshomemadepies.com would work really well to get search engine traffic.
Be easy to understand and remember
It is better to have a domain name that a person can remember and easily type into their browser than one that is clever but difficult to remember how to spell.
Also, you should keep an eye out for unintended meanings that might be lurking in the combination of letters. Take for example, choosespain.com. This domain can be read two ways: "chooses pain" or "choose Spain." The latter is the intended meaning.
Support your brand
Sometimes, you want your domain name to be more about your brand than about SEO or a specific product or service. For example, if you are an author, speaker or coach, your name would make a very good domain. Not only does it support your brand, but if someone is searching for you on the Internet by name, it also has your key words.
However, if you are not trying to brand your name, but instead are building a brand that you can later sell or bequeath to your children or grandchildren, you might go a different route and purchase a domain that describes your service.
Since your domain name will most likely be the first thing someone sees when they find your website in search results, it is important that it make a good first impression. Use these suggestions to help you make the best choice for you and your business.
If you would like to learn more about how to create an successful web presence, I recommend picking up a copy of my book, Home Sweet Home Page: The 5 Deadly Mistakes Authors, Speakers and Coaches Make with Their Website's Home Page and How to Fix Them! at.
The "ws" Domain Name Boom - About the Latest Domains & How You Can Benefit From the Explosion
If you remember the ".COM" boom of the late 1990's, then you will remember stories of people making small fortunes by registering the .com domain names of companies and well-known organisations in order to sell their domain extensions at truly inflated prices. Some people registered a domain for about $10 and sold them to the respective companies for thousands and sometimes millions, creating instant online millionaires.
Over ten years later and the.com bubble has long burst. Most domain combinations have been registered and people are looking for good domain name alternatives or with different domain extensions. Enter the ".WS" (meaning ".website"). The.ws extension has already taken large inroads to becoming the next.com and companies such as eBay, Bose, BMW and Kodak already have theirs. Due to it being relatively "new", many people are finding unregistered and top quality domains using.ws.
The reason why the.ws is becoming popular is because of the fact that it stands for "website" so it's easy for people to remember. It is widely believed to be the front-runner for fulfilling new domain name registrations.
Today, globally there are over 1 billion people with Internet access. This is said to be expanding at the rate of tens of thousands daily. With that growth comes increased personal and business websites and therefore a lack of remaining.com,.us,.ca,.co.uk etc extension combinations.
Global Domains International (GDI) have been granted the right to provide.ws domains to individuals and businesses and expect sales growth similar to the.com before it. With 25 million domains today to an expected 500 million in the next 5 years, the.ws domain is set to become as 'every day' as the.com has.
So if you missed the boat with the ".com" boom, make sure you don't do the same with .ws.
Over ten years later and the.com bubble has long burst. Most domain combinations have been registered and people are looking for good domain name alternatives or with different domain extensions. Enter the ".WS" (meaning ".website"). The.ws extension has already taken large inroads to becoming the next.com and companies such as eBay, Bose, BMW and Kodak already have theirs. Due to it being relatively "new", many people are finding unregistered and top quality domains using.ws.
The reason why the.ws is becoming popular is because of the fact that it stands for "website" so it's easy for people to remember. It is widely believed to be the front-runner for fulfilling new domain name registrations.
Today, globally there are over 1 billion people with Internet access. This is said to be expanding at the rate of tens of thousands daily. With that growth comes increased personal and business websites and therefore a lack of remaining.com,.us,.ca,.co.uk etc extension combinations.
Global Domains International (GDI) have been granted the right to provide.ws domains to individuals and businesses and expect sales growth similar to the.com before it. With 25 million domains today to an expected 500 million in the next 5 years, the.ws domain is set to become as 'every day' as the.com has.
So if you missed the boat with the ".com" boom, make sure you don't do the same with .ws.
What is the Difference Between Pushing a Domain Name and Registering It?
Well to oversimplify the whole question, you can't push a domain name until it has been registered. This, apparently, is one of those rare moments when the "chicken or the egg" controversy has a clear winner.
If you've ever searched for a domain name on eBay you've probably come across the term "push." Usually found in the phrase "a free push." A push is what passes for shipping in the eBay domain name auction world. Since domains names are nothing but digital constructs you can't ship a domain name as you would most any other widget; instead you "push" it to the auction winner.
In order to receive the benefit of the push you must have an account at the same registrar as the original owner of the domain name. The original owner is the individual or company that created the name in the first place by registering it. He can't "push" it to you unless you both have an account with the same registrar. I know I'm repeating myself here but I've had to argue this point lately and I thought it bore repeating. That's the reason the domain name sellers on eBay are so adamant that any potential buyer must get an account with the same registrar (OK, I won't say it again!).
Nor can you push a domain name from one reseller to another. That means that a domain name registered with say, a GoDaddy reseller, can't be pushed for free to GoDaddy itself, or from GoDaddy to a reseller in their system.
Can you register it with another registrar after winning it? Of course, but not for free. Which brings us to another major difference between registering and pushing-pushing is free and registering isn't.
If you've ever searched for a domain name on eBay you've probably come across the term "push." Usually found in the phrase "a free push." A push is what passes for shipping in the eBay domain name auction world. Since domains names are nothing but digital constructs you can't ship a domain name as you would most any other widget; instead you "push" it to the auction winner.
In order to receive the benefit of the push you must have an account at the same registrar as the original owner of the domain name. The original owner is the individual or company that created the name in the first place by registering it. He can't "push" it to you unless you both have an account with the same registrar. I know I'm repeating myself here but I've had to argue this point lately and I thought it bore repeating. That's the reason the domain name sellers on eBay are so adamant that any potential buyer must get an account with the same registrar (OK, I won't say it again!).
Nor can you push a domain name from one reseller to another. That means that a domain name registered with say, a GoDaddy reseller, can't be pushed for free to GoDaddy itself, or from GoDaddy to a reseller in their system.
Can you register it with another registrar after winning it? Of course, but not for free. Which brings us to another major difference between registering and pushing-pushing is free and registering isn't.
How to Find a Good Domain Name
This is a huge market, where a business or individual is selling a trademark domain in hopes of somebody like you approaching and paying a premium rate for it. The problem arises when you buy it, spend money setting up the website and promoting it only to have ICANN or a company attorney contact you with a ""CEASE AND DESEASE" order and have you turn the said domain over to the company owning the trademark.
Over Priced Domains:
It is amazing how much some people trust they can get for their domains. It's as if they own an old run down pickup truck expecting to get paid the price of a new Mercedes Benz!
Meager Quality Names:
I have run across numerous domain names for sale which make no sense at all simply to contain a few keywords. For example: SaleMoneyHome.com. Not only is it difficult to remember however is not worth anything!
Locating Worthy Names At Reasonable Prices:
Your primary focus should be to register or buy top class domain names Try registering your business name should you already be in business Another avenue would be to look for high quality keyword phrase domain names relevant to your products. For example if the name of your company were Acid & Chemical Storage, Inc and the name was already registered, you could try aquiring AcidStorage.com that is a real domain currently available.
Ways to register and buy high quality domain names:
1. Try registering an available domain
2. Purchase an existing domain from a reputable domain seller.
3. Backorder a domain name.
Registering a domain name is the one aspect most are familiar with, however many usually over pay by simply by paying as much as $35 per year! You need to locate a reputable domain service with reasonable rates. One well known service which we recommend that has been in the business since 1999 is OrderYourDomain.com.
Purchasing an existing domain is a way to locate specific keyword domains however only purchase from a reputable domain seller. Do not waste time with poor quality keyword domains. At the same time, be careful of the asking price. You can always counter offer!. Be sure to obtain a keyphrase domain containing one or more keywords relevant to your website.
Backordering a domain name differs from using deleted domain lists. Let me give you a short explanation.
Before a domain name expires it usually goes to what is referred to as a grace period for thirty days.. Soon to expire domain names are updated daily giving you as well as others a chance to try and grab the domain name as soon as it becomes available. This process is done in the background automatically for you once you select a domain to backorder. Being you as well as others can be trying to backorder the same domain name you will want to use one of the better and more reliable services to better your odds in obtaining a particular domain. Now if no one backorders a particular domain name, after the initial thirty days or so, it will be displayed on the deleted domain lists. As you can see, the deleted domain lists are basically the scraps leftover hence you are better off trying a backorder service.
Over Priced Domains:
It is amazing how much some people trust they can get for their domains. It's as if they own an old run down pickup truck expecting to get paid the price of a new Mercedes Benz!
Meager Quality Names:
I have run across numerous domain names for sale which make no sense at all simply to contain a few keywords. For example: SaleMoneyHome.com. Not only is it difficult to remember however is not worth anything!
Locating Worthy Names At Reasonable Prices:
Your primary focus should be to register or buy top class domain names Try registering your business name should you already be in business Another avenue would be to look for high quality keyword phrase domain names relevant to your products. For example if the name of your company were Acid & Chemical Storage, Inc and the name was already registered, you could try aquiring AcidStorage.com that is a real domain currently available.
Ways to register and buy high quality domain names:
1. Try registering an available domain
2. Purchase an existing domain from a reputable domain seller.
3. Backorder a domain name.
Registering a domain name is the one aspect most are familiar with, however many usually over pay by simply by paying as much as $35 per year! You need to locate a reputable domain service with reasonable rates. One well known service which we recommend that has been in the business since 1999 is OrderYourDomain.com.
Purchasing an existing domain is a way to locate specific keyword domains however only purchase from a reputable domain seller. Do not waste time with poor quality keyword domains. At the same time, be careful of the asking price. You can always counter offer!. Be sure to obtain a keyphrase domain containing one or more keywords relevant to your website.
Backordering a domain name differs from using deleted domain lists. Let me give you a short explanation.
Before a domain name expires it usually goes to what is referred to as a grace period for thirty days.. Soon to expire domain names are updated daily giving you as well as others a chance to try and grab the domain name as soon as it becomes available. This process is done in the background automatically for you once you select a domain to backorder. Being you as well as others can be trying to backorder the same domain name you will want to use one of the better and more reliable services to better your odds in obtaining a particular domain. Now if no one backorders a particular domain name, after the initial thirty days or so, it will be displayed on the deleted domain lists. As you can see, the deleted domain lists are basically the scraps leftover hence you are better off trying a backorder service.
Sunday, June 5, 2011
Internet Marketing and Search Engine Optimization Plans
Starter Plan
It's small business and low cost website optimization package to get top ranking in search engines. More details in Plan Comparison.
Platinum Plan
In this search engine ranking service package our most important priority is to get our clients top ranking on desirable key phrases, as top search engine ranking cause to bring potential users on site, that's also one of the biggest way of building traffic to websites. More details in Plan Comparison.
Silver Plan
Get more visitors and better position with paid advertising and banner exchange programs in your region. More details in Plan Comparison.
Gold Plan
Search engne optimization including all the web advertising techniques added with paid inclusions and Pay Per Click programs. More details in Plan Comparison.
It's small business and low cost website optimization package to get top ranking in search engines. More details in Plan Comparison.
Platinum Plan
In this search engine ranking service package our most important priority is to get our clients top ranking on desirable key phrases, as top search engine ranking cause to bring potential users on site, that's also one of the biggest way of building traffic to websites. More details in Plan Comparison.
Silver Plan
Get more visitors and better position with paid advertising and banner exchange programs in your region. More details in Plan Comparison.
Gold Plan
Search engne optimization including all the web advertising techniques added with paid inclusions and Pay Per Click programs. More details in Plan Comparison.
The World Of Search Engines - Past... Present... Future
The world of search engines is changing at a fast rate... what we saw in the past few months was consolidation of several search engines... major players like Yahoo acquiring the smaller ones with a view to improve their own search engine technology and capture more of the market share. A year back we had Yahoo using Google's results, while Inktomi was the provider for MSN. Google also had AOL using its results. Search engines like Overture used Inktomi as their free results provider. Lycos used results provided by FAST (Alltheweb.com), and Altavista had its own engine.
The first phase of consolidation started with Altavista and Alltheweb being bought over by Overture. At this point Overture seemed to be in a very dominant position, being the market leader in Pay per click advertising and just having bought over 2 major natural search engine technology providers. The scenario suddenly changed again, when Overture itself was bought over by Yahoo. With Overture, what Yahoo got was not only the worlds leading Pay per click engine but also the search technology of Altavista and Alltheweb. And to add icing to the cake, Yahoo went ahead and acquired Inktomi.
This complicated the picture from Microsoft's perspective. With Microsoft's own search engine technology still in the development phase and not yet ready for rollout, it was still completely dependant on Inktomi to provide results on MSN... and Inktomi now belonged to MSN's major rival Yahoo. To top it all... even Overture, MSN's partner for sponsored results was now owned by Yahoo. So at present what is the scenario? We have Google providing results on google.com and AOL. Yahoo using its own search technology, which seems to be a mixture of Inktomi, FAST and Altavista and MSN still using Inktomi's database. With the search market share split nearly equally among MSN, Yahoo and Google, 2/3rd of the searches are directly of indirectly affected by the Yahoo/ Inktomi database, with only around 1/3rd affected by Google.
This is in sharp contrast to the recent past when Google served about 2/3rd of the market (being the search engine technology provider to Yahoo) and Inktomi had only 1/3rd (MSN's share) of the search engine market.
So what is the future going to look like? Well, its an open secret that Microsoft is pushing really hard to roll out its search engine quickly, and knowing them I believe its going to give a really good fight to the existing Yahoo and Google search technologies. With MSN shifting to the Microsoft search engine, Yahoo consolidating its Alltheweb and Altavista brands into 1 flagship yahoo brand (again a personal opinion) and Google using its own highly innovative and ever improving technology, we are going to be left with a very mature search engine market with 3 HUGE players with nearly equal share of the market. The result? A high level of competition ensuring that we the users are going to have ever improving search results with each company trying to outpace and outperform the other two. An interesting time indeed.
The first phase of consolidation started with Altavista and Alltheweb being bought over by Overture. At this point Overture seemed to be in a very dominant position, being the market leader in Pay per click advertising and just having bought over 2 major natural search engine technology providers. The scenario suddenly changed again, when Overture itself was bought over by Yahoo. With Overture, what Yahoo got was not only the worlds leading Pay per click engine but also the search technology of Altavista and Alltheweb. And to add icing to the cake, Yahoo went ahead and acquired Inktomi.
This complicated the picture from Microsoft's perspective. With Microsoft's own search engine technology still in the development phase and not yet ready for rollout, it was still completely dependant on Inktomi to provide results on MSN... and Inktomi now belonged to MSN's major rival Yahoo. To top it all... even Overture, MSN's partner for sponsored results was now owned by Yahoo. So at present what is the scenario? We have Google providing results on google.com and AOL. Yahoo using its own search technology, which seems to be a mixture of Inktomi, FAST and Altavista and MSN still using Inktomi's database. With the search market share split nearly equally among MSN, Yahoo and Google, 2/3rd of the searches are directly of indirectly affected by the Yahoo/ Inktomi database, with only around 1/3rd affected by Google.
This is in sharp contrast to the recent past when Google served about 2/3rd of the market (being the search engine technology provider to Yahoo) and Inktomi had only 1/3rd (MSN's share) of the search engine market.
So what is the future going to look like? Well, its an open secret that Microsoft is pushing really hard to roll out its search engine quickly, and knowing them I believe its going to give a really good fight to the existing Yahoo and Google search technologies. With MSN shifting to the Microsoft search engine, Yahoo consolidating its Alltheweb and Altavista brands into 1 flagship yahoo brand (again a personal opinion) and Google using its own highly innovative and ever improving technology, we are going to be left with a very mature search engine market with 3 HUGE players with nearly equal share of the market. The result? A high level of competition ensuring that we the users are going to have ever improving search results with each company trying to outpace and outperform the other two. An interesting time indeed.
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