Monday, February 28, 2011

Basics of Domain name registration

Things look amazing when we talk about making money online, well it requires building up credibility among your customers. So with your web presence registration of own domain name is the first step to ensure things are going towards desired direction.

Let us first discuss few tips before choosing a domain name. Well for many it may sound funny but it an important aspect. From an expert’s point of view, it is recommended to use your sites name as the basis of your domain name, for an example your company is Domain Registration Australia, and then you must opt for a pattern as www.domainregistrationaustralia.com.au

You may select and register a domain name closer to your business segment from competition point of view. This is very effective and pays in long run. A short domain name is more memorable and at customer’s ease, but yes it is true that they are less likely to be available. A longer domain is hard to remember in some cases, but can contain more keywords, strategically which can help to some extend as it has been observed that some of the search engines, use keywords in a domain name as part of the search algorithm. In cases where your preferred domain name is no more available then comes a big question, well in such cases it is worth going for a prefix example for Australian domain: mydomain.com.au or by adding suffix example domains4u.com.au etc. Most of them are not mandatory but to be honest they are industry standards that most companies are following till date. To make it crisper the points that must be considered before registration of domain name are as following:


1.Keep it short and simple
2.Should be easy to spell.
3.Use simple and plain English.
4.Use search engine keywords for future promotions.
5.Only index one domain per website on search engines, if you wish to avoid diluting your search engine ranking.
6.Choose the best domain provider in Australia.
7.Register with best domain name for your market or country. For example .COM for International; .COM.AU for Australia.


Once you have a domain name registered for your company based in Australia, you will have many options; you can have multiple email address for your company and employees. This allows you to assign different email address name to different divisions, all of them pointing to your actual email address. Hence, for example, for questions related to the sales and services can have an id: - sales@ yourdomain.com.au

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